How should I price my data?

Selling your data in a competitive marketplace requires making the appropriate decisions in how to price your data.


Data sold through Narrative's data streaming platform normally includes a 30 day omni-use license. This means a buyer licenses your data and has the ability to use it as they please for up to 30 days. As a data provider, you always have full control of your data through Direct Deals, which allows you to set up custom terms outside the of the standard licensing agreements.

Competitive CPM

Get in touch with a Partner Success team member to understand average marketplace pricing for the data types you are offering. With these insights you can choose to have a more competitive CPM or price your data at a premium. With Narrative, you have full control of how to price your data.